Gender gaps in deceptive self-presentation on social media platforms vary with gender equality: A multinational investigation
Kolesnyk,Dasha de Jong,M.G. Pieters,Rik
Kolesnyk,Dasha
de Jong,M.G.
Pieters,Rik
Abstract
Deceptive self-presentation on social-media platforms appears to be common. However, its prevalence and determinants are still largely unknown, partly because admitting such behavior is socially sensitive and hard to study. We investigated deceptive self-presentation from the perspective of mating theories in two key domains: physical attractiveness and personal achievement. A truth-telling technique was used to measure deceptive self-presentation in a survey of 12,257 adults (51% female) across 25 countries. As hypothesized, men and women reported more deceptive self-presentation in the domain traditionally most relevant for their gender in a mating context. However, contrary to lay beliefs (N = 790), results showed larger gender differences in deceptive self-presentation in countries with higher gender equality because there is less gender-atypical (relative to gender-typical) deceptive self-presentation in these countries. Higher gender equality was also associated with less deceptive self-presentation for men and women worldwide.
Description
Date
2021-12
Journal Title
Journal ISSN
Volume Title
Publisher
Research Projects
Organizational Units
Journal Issue
Keywords
mating theories, self-presentation, gender differences, randomized response, cross-cultural survey, SDG 5 - Gender Equality, SDG 10 - Reduced Inequalities
Citation
Kolesnyk, D, de Jong, M G & Pieters, R 2021, 'Gender gaps in deceptive self-presentation on social media platforms vary with gender equality : A multinational investigation', Psychological Science, vol. 32, no. 12, 09567976211016395, pp. 1952-1964. https://doi.org/10.1177/09567976211016395
License
info:eu-repo/semantics/openAccess