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Dynamics in consumer response to product unavailability: Do stock-out reactions signal response to permanent assortment reductions?

Campo,K.
; 
Gijsbrechts,E.
; 
Nisol,P.
Abstract
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Pagination: 9
Date
2004
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Tilburg University Research Output Collection
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Campo, K, Gijsbrechts, E & Nisol, P 2004, 'Dynamics in consumer response to product unavailability : Do stock-out reactions signal response to permanent assortment reductions?', Journal of Business Research, vol. 57, no. 8, pp. 834-843.
URI
https://hdl.handle.net/20.500.14602/41759
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info:eu-repo/semantics/restrictedAccess
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