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The formation of buyer-supplier relationships: Detailed contract drafting and close partner selection

Wuyts,S.H.K.
Geyskens,I.
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Date
2005
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Research Projects
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Citation
Wuyts, S H K & Geyskens, I 2005, 'The formation of buyer-supplier relationships : Detailed contract drafting and close partner selection', Journal of Marketing, vol. 69, no. 4, pp. 103-117.
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