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How cannibalistic is the internet channel? A study of the newspaper industry in the United Kingdom and the Netherlands
Deleersnyder,B. Geyskens,I. Gielens,K.J.P. Dekimpe,M.G.
Deleersnyder,B.
Geyskens,I.
Gielens,K.J.P.
Dekimpe,M.G.
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Pagination: 11
Date
2002
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Deleersnyder, B, Geyskens, I, Gielens, K J P & Dekimpe, M G 2002, 'How cannibalistic is the internet channel? A study of the newspaper industry in the United Kingdom and the Netherlands', International Journal of Research in Marketing, vol. 19, no. 4, pp. 337-348.