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The marketing-finance interface in channels of distribution research: A roadmap for future research

Gielens,K.
; 
Geyskens,I.
Abstract
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Pagination: 336
Date
2012
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Publisher
Edward Elgar Publishing
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Tilburg University Research Output Collection
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Citation
Gielens, K & Geyskens, I 2012, The marketing-finance interface in channels of distribution research : A roadmap for future research. in S Ganesan (ed.), Handbook of Marketing and Finance. Edward Elgar Publishing, Cheltenham, pp. 204-224.
URI
https://hdl.handle.net/20.500.14602/17894
License
info:eu-repo/semantics/restrictedAccess
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